After more than a year of lockdowns and masks, climbing back in the saddle, so to speak, was natural for Florida’s two most dependable partners, The Florida Association of Insurance Agents (FAIA) & Rytech, Inc.
What was the largest industry gathering before COVID, turned out to be more of the same even after COVID. And Florida agents are the beneficiaries of the cooperation between FAIA and Rytech; especially those who visited the Rytech booths during FAIA’s 117th Annual Convention.
Not everyone was convinced the timing was right—could such a traditionally large gathering succeed immediately on the heels of a pandemic, or would uncertainty over masks and distancing cut into attendance? What were the financial ramifications? And when it’s over, would attendee’s believe they made the right decision?
Tipping the scales on whether to go virtual (again) or go in-person was the FAIA board approach to look past finances and focus instead on what its’ members and friends were saying they wanted.
They wanted a convention. Just like the old conventions. Face-to-face with colleagues and partners–learning, sharing and seeing each other smile.
And it worked!
In the end attendance was similar to pre-COVID numbers with over 2000 total registrations. While the number of exhibitors was down a bit to only 190 booths (vs 365 or more), that’s where the serendipity kicks in.
Fewer exhibitors meant more agents visiting each booth. Which meant more value for exhibitors like Rytech and more time to share Rytech’s unique story with agents.
Rytech certainly appreciated the opportunity to visit with so many FAIA member agents, MGA’s, carriers and others swarming the beautiful Rosen Shingle Creek Hotel for three days of fun and learning. In fact, there were a total of 14 employees, franchise owners and personnel, family and friends making the rounds.
It was the perfect opportunity for partners to meet and discuss the post-COVID road that lies formidably ahead.
In the center of the featured photo at the top is Jay Straughan, Rytech’s Chief Business Development Officer (left) and FAIA’s new President & CEO, Kyle Ulrich shaking hands. Back row (L to R): Bo Farley, Owner Rytech of Greater Mobile & Rytech of Greater Pensacola; Barbara Lynch, Marketing Director Rytech, North Central Florida; Dave Burt, President FAIA Member Services (FMS); Dave MacInnes, Co-Owner Rytech of Tallahassee & Rytech of the Treasure Coast; Daniel Kurzweil, Business Development Director, Rytech of the Tri-Counties; Elliot Padilla, Operations Coordinator, Rytech Central Florida. Front row (L to R): Amber Payne, Vice President of Marketing, Rytech; Maria MacInnes, Co-Owner Rytech, Tallahassee & Rytech of the Treasure Coast; Jill Black, Director of Client Services; and, Cindy Wilbourn, Owner, Rytech Central Florida.
Agents who stopped by the booth(s) learned that Rytech benefits FAIA members by promoting their agency to their clients and by personalizing its’ service, which helps with client retention.
Rytech also helps FAIA members control loss ratios. Many didn’t know, for example, that Rytech’s national and regional mitigation job cost averages are consistently 30% to 40% lower than industry averages?
Some reasons why carriers and agents love Rytech:
- Policyholders are contacted within 30 minutes of claim assignment and a Rytech certified technician is on-site within four hours.
- Professional, courteous, certified technicians treat agency/carrier clients as if they are family.
- State-of-the-art equipment is used to find, dry and monitor moisture with the least amount of demolition on each and every job.
- Most claims are “Rytech-Dry” in three days.
- Rytech charges only the job’s true cost, not what the price guide will allow.
- No surprise estimates and direct billing.
Rytech and FAIA are both looking forward to FAIA’s 118th Annual Convention next June 15-17, 2022 at the Orlando World Center Marriott. Hope to see you there!